This morning, over a cup of tea, I combed my inbox, and unsubscribed from 90% of the mailing lists that I had previously received messages from. The reasons - a) signal to noise dropped badly over the last 3 months, b) had resorted to sending multiple emails each day c) roped me into other unrelated mailing lists from the same list provider. From know on I will stick to a select few, and a couple of RSS feeds... aggressive marketing does NOT work...